One AI brain to scale your thinking
Beings AI brings deep, reliable intelligence into every stage of qualitative research, surfacing faster, evidence-backed insight for your research projects.
Meet Aida: Your co-intelligent research partner
Aida is more than just an AI assistant or chatbot. With simple prompts, Aida is capable of deep thought and generating reasoned, structured research analysis. Not here to replace the thinking but to amplify it, through co-intelligence.
Purpose-built AI for qualitative research
The moment research lands, Aida is ready to work: searching, synthesising, comparing and evaluating multiple transcripts and data sources through natural conversation. Aida is your agency’s living intelligence engine.
Segment insights by audience cohort
Aida reveals themes, tensions, and emotional patterns; compares cohorts and stakeholder groups; and produces early insight that feels like the work of a senior strategist. This is automated intelligence that scales your thinking, not your workload.
- What did we learn?
- What were the key themes from this interview?
- Do opinions differ between junior and senior stakeholders?
“The use of AI now isn’t forward-thinking, it's current thinking. Using Beings means we can offer user research in a more cost-effective way for clients, because it does a lot of the heavy-lifting.” — Shelley Hoppe, Agency Director at SBC.
Capture deeper insights, properly supported
Aida provides AI-powered conversational search and summaries. Let your team instruct Aida to evaluate, compare or summarise, and receive client-ready reporting where quotes and themes are directly linked to source data.
Adopt AI that learns with you
Every interaction you, or your team, has with Aida, encourages the learning loop. The more you use Aida, the better she becomes – quickly evolving into a highly personalised research brain you can rely on.
Secure to use
Beings protects your research with enterprise-level security and multi-corpus AI architecture. With three separate “brains”, knowledge remains boundaried, giving you deeply personalised AI and no cross-client contamination.
How it works
Adopting Beings AI is easy and intuitive.
- Invite Aida to research calls, or upload your audio, text or PDF file
- Store your research knowledge in one place, invite your team
- Use conversational prompts to analyse interviews and spot trends
- Use advanced AI to add reasoning, synthesis across multiple files, and draft complex outputs
- Utilise your project files to create your knowledge base
- Build evidence-backed client reports, directly share project files with clients
Start AI-moderated research today
See how Beings can support your research analysis and workflow, and help you see what others may miss. Get started with a free account today.